Posts Tagged ‘special’

Fast Growing Professional Translation Services

Thursday, December 1st, 2011

The demand for professional translation services has grown in the recent years not only for businesses but also for individuals. Globalization has clearly implied that both large and small business units are trying to reach the worldwide market and are thus expanding through their websites and legal contracts. And these websites and legal contracts are actually written in the national language only, therefore professionals from other countries or provinces find it really difficult to understand them. For such reasons only translation services have seen a major up thrust.

To translate or get anything translated to any foreign language, like French, Italian, or Spanish, is a tedious task that one can only dare to attempt either once or twice. But finally it becomes quite cumbersome and the person thinks to quit. Sensing this issue only, various websites have started offering translation services to their customers. There are websites that offer services such as corporate translating service for documents, reports, brochures, etc.; short translating services for blogs, multilingual FAQs, etc.; and writing and re-writing services. You can also seek professional help for special needs including website translation, DTP or page layout, and preparing multilingual documents.

Breaking into the international markets can lead any company towards increased profitability and growth more rapidly than the domestic market. Translation services can extend great help here as most of the businesses need to present their websites not only in an international language but also in several other languages. The online language translation services can come handy in such cases.

How Everything Gets Into Real Process

It is really important to understand how the companies and the translator work. The companies hire licensed professionals to translate the languages. In case a company is focused to the German market only, it will hire a professional who can interpret the regional language into German and vice versa. When this process of translating the writings is over, the software professionals settle programs according to a locale, handling the localization testing as well. This way, websites get translated and the originality of the format is also retained.

Language has got a great significance in today’s world. This is a medium through which information travels from one place to another. Some companies even outsource the projects of making their own websites and brochures etc. and get them translated as well to extend its products and services to the worldwide markets, by making the information accessible to everyone. This serves as the major reason for most of the companies to hire language professionals for ‘writing their official documents.’ They want the translation to have higher degrees of professionalism for they would be presented to the customers. That’s why there are websites offering hard core services in translating almost every language on earth.

They keep the same professional attitude for translating the material and serve you the way you want as they do understand that your ultimate goal of hiring them is to gain a cutting edge in the competitive market worldwide.

Language is a real significant way of information exchange in global market. If you want to get your writings translated in French, German, Italian, Spanish, etc., or vis a vis, visit www.tradonline.fr and get your work done in no time.

Article Source:http://www.articlesbase.com/business-articles/fast-growing-professional-translation-services-1380384.html

Guidelines for Using a Copy of a Business Plan

Tuesday, November 29th, 2011

A copy of a successful business plan can be a helpful resource as you try to better understand how to create your own. Follow the following guidelines to make sure you use this resource as you should.

Check the Source

Begin by making sure that you can trust the source of this business plan. How do you know it was truly successful in achieving funding for its writers? Keep in mind the motives of whoever provided you with the plan. Are they invested in your success, because of friendship, good will, or business reasons? If not, what was the source’s reason for passing this plan on to you?

What Stands Out?

Pay special attention to the elements of the business plan which would attract you if you were a funder. How does the writer show that it is not much of a stretch for the business founders and managers to make a profitable business based on the basis business idea presented? How are the returns that will flow to funders shown? How does the strategy fit well with the market situation (the customers and competitors)?

Note the Differences

You should also carefully note areas in which the business described in the plan you are looking at will differ from your business. Be careful to know that you cannot simply transpose the strategy laid out in this plan into your own plan. You are looking at the plan to understand the thinking about it, not to copy specific elements verbatim.

Understand the Format

Since business plan format is relatively standard, any successful business plan should give you a good sense of the important sections of a business plan, their order, and the style of the writing and appearance of the plan. Look for how the plan manages to be professional and polished, without creating stylistic distractions from the content of the plan. Look for how the sections of the plan build the story of the business, piece by piece, following an internal logic and order. Look at how easy the plan is to read and to navigate through, with the use of a table of contents, page numbering, and section headings and subheadings. All of these elements should be found in a successful and well-written plan.

Eric Powers is associated with Growthink, a business plan consulting firm. Since 1999, Growthink business plan writers have developed more than 2,000 business plans. Call 800-506-5728 today for a free consultation. Or, if you’re writing your plan yourself, Growthink offers a simple business plan template to help you develop your plan quickly and easily.

Article Source:http://www.articlesbase.com/business-articles/guidelines-for-using-a-copy-of-a-business-plan-1380427.html

Cheap Brochures Printing Are Famous Throughout The World

Tuesday, November 15th, 2011

One has to say that print brochure is a leaflet advertisement. Generally, brochures are used for various purposes such as marketing, advertisement, classified ads, fund raising, agitation, promotion, demonstration, peace, love, harmony, religiosity and the list goes on. They are stylish yet innovative way of marketing your products and services all around the globe. Company is offering cheap brochure printing services to its exciting customers worldwide in a reliable and professional manner.

Their design needs a special artwork. Usually, they are produced by a team of artful and professional designers. These designers make use of advanced designing skills so as to produce attractive and eye catching brochures printing designs. For the most part, they make use of logo designing, template design, texts, images and graphics. In addition to presenting elegant masterpiece of brochure printing, they do provide free unlimited design revisions.

One of the amazing aspects about business brochure printing is that it can be easily taken towards the customization in order to suit your specific business products. All you have to do is to find custom brochure printing company so that you can be able to customize your order with ease and elegance. Online printing company is providing custom brochure printing services to its loving clients worldwide in a resounding manner.

Another important aspect for your brochure printing is its full color CMYK printing process, which includes four colors such as cyan, magenta, yellow and black. Color brochure printing company is offering full color brochure printing services to its valued clients all over the world. Besides, it is making available free lamination to its customers including glossy as well as matte finishing. Also it is squeezing in cheap bumper sticker printing to the highest degree.

Most important, brochures are used by various organizations such as corporate sector, real estate businesses, NGOs, humanitarian groups, environmental groups, bookstores, sports industries, fashion companies, music actors, religious organizations, schools, colleges, universities and the heavy list goes on. Cost-wise, they are very inexpensive. Size-wise, they can be available in standard size. One thing is sure that brochures print is of simplistic nature and match quality.

Online brochure printing company is offering free shipment to its valued customers all around the globe. More to the point, it is providing online printing service to its exciting buyers with 10% brochure printing sale. Also it is offering cheap presentation folder printing to its clients with cheap stickers printing. So if you need any assistance regarding brochure printing online, please do not hesitate to contact us! We will provide you the best brochure printing services worldwide in a cost effective manner.

Brochures are stylish yet innovative printing products that can enhance your business identity quickly. They are very accommodating both as cost-wise and as size-wise. Then they can provide definite benefits to the organizations i.e. increased business litheness, nifty marketing, business identity development, revenue generation and competitive edge over the businesses. Online printing company is providing customized brochure printing to its loving clients throughout the world.

Hello,
I am Muqtada from Streamwood, USA and I am writing lover. I write about my personal experiences and spread the words which I like and dislike.
Thanks
sticker printing
folders printing
presentation folders

Article Source:http://www.articlesbase.com/business-articles/cheap-brochures-printing-are-famous-throughout-the-world-1356870.html

My Best Secrets For Selling Expensive Products

Thursday, June 10th, 2010

Many people have been asking me about my best sales strategies for selling more expensive products.

Well, what I’ve decided to do is to put all of my closely guarded secrets into a comprehensive, 110-page eBook that you can now download from my website.

I’ve even included four free bonuses to make your decision easier.

And, as a special offer for the next 24 hours only, I’m going to send you another secret bonus when you purchase my eBook.

You’re probably wondering how I can make such a bold statement, and how I managed to achieve such exponential growth in a sales territory. Let me explain. I’ll start off by saying that my sales strategies and tactics are completely innovative, cost almost nothing to implement and make sales like you’ve never seen before.

In my first sales territory, I was allocated a list of Education accounts that had no prior dealings with my company. Most salespeople would be very nervous going into a territory like that. How would you approach it? Would you cold call each account and hope for the best?

Well, I started out cold calling each of these accounts and found myself going nowhere fast. I then decided to educate myself and take countless numbers of courses, seminars, books and home study courses to get myself up to speed. Gradually I learned new and innovative sales strategies. Some of these techniques were as common as dirt in one industry but had huge pulling power in my industry because nobody else was using them!

Using the techniques and strategies I’m sharing with you, I rapidly improved my sales and was promoted to a Major Account territory within 12 months. This new territory had been neglected and was seen by most other salespeople as being too hard and too slow to make decisions. It was the University territory.

If you have ever sold to Universities, you will know what I mean here. Everything is committee based (they even have committees to make committees!). As all experienced salespeople know, the more people involved in the decision, the less likely they are to make any decision……

Naturally, I simply took the strategies from my previous territory, applied them to the University territory and took the territory from $300,000 of sales to $2 million worth of sales in just 12 months. I also signed up every client on lucrative 5 year support agreements. And my prices were often up to twice as expensive as the competition.

Let me assure you that these sales strategies work. I was so successful in my sales territory that the company sent me on two overseas holidays for two people (all expenses paid). I also won several interstate trips and many other bonuses and prizes for beating sales budgets. These sales strategies work equally well on Government clients, Education Institutions and of course, Private Businesses.

Read more on to learn Sales Strategies for Selling Expensive Products here http://www.expensiveselling.com

Ecommerce Development Tips – Components of Ecommerce

Thursday, June 10th, 2010

Ecommerce or electronic commerce is the process of conducting business activities like buying and selling through various electronic systems like the internet or other computer networks. Hundreds and thousands of people are dialy jumping onto the ecommerce bandwagon to start their online business. If you are also one of the many who want to be a part of this revolutionary idea of doing business then the first thing that you must do is to hire ecommerce development services.

Some Components of ecommerce

The most integral component of ecommerce is the development of your own website. You need to have an internet presence if you want to be a part of this process of doing business. Herein, many a ecommerce development company, India will come to your rescue, who have the proven expertise in not only developing an ecommerce website but also in various other components like Search Engine Optimization, special online carts, development of special transaction pages, search engine marketing, internet market, amongst a host of others.

Special Components

Ecommerce or open source Commerce is an online store-management software program and hence a very important component when it comes to ecommerce. The best part about this program is that is an open source software meaning that it is available free of charge under the aegis of the GNU General Public License. It has across the board browser compatibility and can cater to an infinite number of products and categories. These are just some of the advantage of this special component. The ecommerce development services of any company would profess expertise in this significant component.

An online store management software branched out from the open source software mentioned earlier and this is known as Zen Cart. This project differs from the other project on not only aesthetic lines, but also as a result of a few extra features like a Voucher/Gift Certificate module, sales download mangers, amongst other aspects. There are many more components that help in getting your ecommerce business on track and giving it a push in the right direction.

Choice of the Best Services

The choice when it comes to an ecommerce development company, India that has professional expertise in the field of ecommerce is seemingly endless. However, you must be sure to choose the one that can meet all your demands and requirements to the T. Therefore, it’s best that you undertake your selection with the utmost care, analysis and research.

Like any other business, the business of ecommerce also requires the requisite attention. You just cannot take it for granted and it is proper planning and management that would see your getting the best of results in this regard. So, understand ecommerce first up and only then embark on your journey.

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Monday, June 7th, 2010

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A New Era Battle: Ecommerce Software Vs the Real World

Tuesday, June 1st, 2010

 

Ecommerce Software had invaded the world, had it conquered you too?

 

Indeed there’s a battle unseen nowadays. Who will take the crown for shopping? Ecommerce or the real world? What is ecommerce? Ecommerce is simply put the buying and selling of products online. Like shopping in the real world the only difference is, it’s virtual. Have you ever noticed that the online world mirrors the real world, but some elements just seem to perform better online?

 

Of course the downside is you don’t typically get to see customers or those who you’re buying from, but the upside is you can travel around the world and world-class travelers can visit your online business no matter where they are, which is a big online business opportunity.

 

When you do travel you are likely to spot billboards for businesses and organizations – they are all over the place in many cities and along well traveled roads. These are marketing techniques. In an online environment you have internet marketing strategy like using banner ads. These are also found as you travel through cyberspace to national and international locations. The bonus is that you can click on these banner ads to take you do an entirely new location faster than a transporter beam if you have an interest. You will be directed to shopping carts or what they call storefront which you will shop online. In the real world you have to try to remember either a business name, phone number or website address. Cyberspace makes it as simple as a click.

 

With Ecommerce you can also earn by promoting the products of other people. This is what you called affiliate marketing. It is indeed very effective marketing for the owner of the product, yet affiliate earning is positive too. So, it’s a win-win situation there.

 

You buy a newspaper to get information and to read the classifieds. In ecommerce, another strategic internet marketing is to use a search engine to find news and click on PPC ads just like you would classifieds. Again, no phone calls needed, just click and go.

 

In the real world you can send letters to friends and family and then wait several days or weeks to get a reply (if they remember to reply). In cyberspace you send emails and can attach photos, audio and video to those same friends and family. Again, they can respond with a click and a few typed words – in a matter of minutes. That’s the beauty if you have what they call autoresponders. Autoresponders are part of an online shopping cart solution that makes the work much easier for people.

 

When ecommerce began many wondered how it would succeed when you had no mechanism for an active sales staff. But hey!! Who said ecommerce can’t make it? On the contrary, ecommerce boomed, because shopping cart software had been made. The birth of web hosting shopping cart and other types of it in the internet makes ecommerce much easier. It acts like a million active staff working for your business.

 

For the most part, businesses on the web have truly succeeded in allowing the customer to be in control of their online shopping experience. Merchant account services provides access for people to easily find what they are looking for, deliver to them immediately their order, give them the latest about products and many more. In simply put, merchant accounts are there to give the customers their best shopping experience.

 

There are a few online stores that have an instant chat window where a representative will visit with you immediately after a sale and may attempt to either provide something different, an extended warranty or other special offerings. The special features depend on what ecommerce hosting solution you have and the kind of e-commerce web site hosting company you lean on.

 

The truth is most online shoppers like shopping on line because they are the true decision makers. The consumer is not rushed into anything. That’s the role of e-marketing, making everything easier for the customers and making them feel they are important.

 

Things really have changed a lot in the real world and much of the change has been the result of the use of advanced computer technology. Online Business Optimization can now easily be done by anyone else who want to start an online business.

 

Ecommerce has become a solution that spans generations and nationalities. It brings products that may not have been available in your lifetime to you with a simple search option like ecommerce software. It doesn’t discriminate based on skin tone, religion or age. Anyone can become involved in ecommerce and virtually all age groups are represented in online business ownership.

 

Ecommerce allows you to go to places you’ve never been and buy things you’ve only dreamed of to fulfill dreams you never thought would be achieved. It is changing lives and providing opportunity for more people than you may realize.

 

The world of ecommerce is here – the next dimension has been realized – shop on.

Shopping Carts has the power to boost your revenue and sales at the same time. It automates your business and generate effective leads. So, what are you waiting for? Visit http://www.masterlistbuilder.us and get one.

Investment From Abroad is Right or Wrong?

Thursday, May 27th, 2010

INTRODUCTION

One of the outstanding features of globalization in the financial services industry is the increased access provided to non-local investors in several major stock markets of the world. Increasingly, stock markets from emerging markets permit institutional investors to trade in their domestic markets. Indian stock market opened to Foreign Institutional Investors in 14th September 1992, initially with lot of restrictions. The regulation on them are liberalized and minimized now, since 1993 has received a considerable amount of portfolio investment from foreigners in the form if FIIs investment in equities. This has become a turning point of India stock market. The government of India announced the policy of the government to permit the FII investment in India capital market. According to the SEBI modified the regulation on 14-11-1995. In order to make investment in India equity market they wanted to register with Security Exchange Board of India as foreign institutional investors. It is possible for foreigners to trade in India securities without registering as Foreign Institutional investors, but such cases require approval from Reserve Bank of India or the Foreign Institutional Promotion Board. They are generally concentrated in secondary market.

Domestic market alone not able to meet the growing capital requirement of the country and financing from mutilated institution has lost primary in the emerging in the global order .Besides aimed primarily at ensuring non-debt creating capital inflows at a time of extreme balance of payment crisis. It was to tie over the balance of payment crisis in the early 1990s

Portfolio flows often referred to as ‘hot- money’ are notoriously volatile capital flows. They have also responsible for spreading financial crisis causing contagion in international market. Evan though, the FIIs have been plying a key role in the financial markets since their entry into this country. The explosive portfolio flow by FII brings with them great advantages as they are engine of growth, lowering cost of capital in many emerging market. This opening up of capital markets in emerging market countries has been perceived as beneficial by some researchers while others are concerned about possible adverse consequences.

Clark and Berko (1997) emphasize the beneficial effects of allowing foreigners to trade in stock markets and outline the “base-broadening” hypothesis. The perceived advantages of base-broadening arise from an increase in the investor base and the consequent reduction in risk premium due to risk sharing. Other researchers and policy makers are more concerned about the attendant risks associated with the trading activities of foreign investors. They are particularly concerned about the herding behavior of foreign institutions and the potential destabilization of emerging stock markets.

This study addresses these issues in the context of foreign institutional investors’ (FII) trading activities in a big emerging market – India. India liberalized its financial markets and allowed FIIs to participate in their domestic markets in 1992. Ostensibly, this opening up resulted in a number of positive effects. First, the stock exchanges were forced to improve the quality of their trading and settlement procedures in accordance with the best practices of the world. Second, the information environment in India improved with the advent of major international financial institutional investors in India. On the negative side we need to consider potential destabilization as a result of the trading activity of foreign institutional investors. This is especially important in an emerging country that has embarked upon reforms to open up its market.

OBJECTIVES The objectives of this study were as follows;

(1) To study the role of FII investment in the Indian stock market, ( 2 ) To examine the causal relationship between net FII investment and BSE sensex using granger causality test (3) To examine the causal relationship between net FII investment and NSE sensex using granger causality test (4 )To examine whether FIIs were a channel of global disturbance into the Indian stock market.

TOOLS: Study was carried out with the help of unit root test, co integration test, causal regression and F statistics for FII investment and index from BSE and NSE

LETERATURE REVIEWS

Gayathri Devi .R in 2003, she conducted study on “Causal Relationship between FIIs and Stock Market: A critical study”. It revealed that there was long run relationship between net FII investment and sensex, FII investment did not respond the short-run changes or technical-position of the market and they were more driven by fundamentals, and FII investments did granger cause India stock market. “Selen Serisoy Guerin” in 2006, conducted study on “The Role of Geography in Financial and Economic Integration: A comparative Analysis of foreign direct investment, Trade and Portfolio Investment Flows”.. It found support for the argument that most FDI among Industrial countries were horizontal, whereas most FDI investment in developing countries was vertical and our results indicated that portfolio investment flows compared to FDI, were highly sensitive to change in GDP per capita, this implied that if there was a negative output stock, portfolio investment flows would be more volatile than FDI. A.Julia Priya, D. Lazar and Joseph Jeyapual in 2005, they conducted study on “Role of Foreign Institutional Investors on stock market development in India”, Results revealed that sensex, market capitalization of NSE, Turnover of BSE and NIFTY without market capitalizations were influenced by Foreign Institutional Investors“Suchismita Bose and Dipankor coondoo” in 2004, they conducted study on “The Impact of FII Regulation in India”,. These results strongly suggested The liberalization policies had the desired expansionary effect and had either increased the mean level of FII inflows and/or the sensitivity of these flows to a change in BSE returns and /or the Parthapratim pal in 2004 conducted study entitled as “Recent volatility in stock markets in India and foreign institutional investors. Findings of this study indicated that Foreign institutional investors had emerged as the most dominant investor group in the domestic stock market in India. Particularly, in the companies that constitute the Bombay stock market sensitivity index, their level of control was very highinertia of these flows.

“sandhya Ananthanaryanan, Chandrasekhar krishnamurthi and Nilajan Sen in 2003 conducted study as “Foreign institutional Investors and Security Returns: Evidence from Indian Stock Exchanges”, It found strong evidence consistent with the base-broadening hypothesis.It did not find compelling confirmation regarding momentum or contrarian strategies being employed by FIIs.It supported price pressure hypothesis.

It did not find any substantiation to the claim that foreigner’ destabilize the market. J.S. Pasricha and Umesh.C.Singh in 2001, tried to analyze the impact of FIIs investment on Indian capital market. Their study revealed that FII are here to stay and have become the integral part of Indian capital market. Their entry has led to greater institutionalization of the market. They have brought transparency in the market operations.S.S.S. Kumar in 2001, attempted in his study to find the effect of FIIs on the Indian stock market. The inference analysis of the paper suggests that FII investments are more driven by market fundamentals rather than by short term changers or technical position of the market. As per K. Seethapathi and V. Subbulakshmi study entitled “Foreign investment: Need for focus”, They concluded that, the flows have to pick up. The political will is to be demonstrated by the government. In addition, the regulators have to identify the reasons for failure in converting approvals into actual investments and those issues are to be addressed immediately. E. Han Kim and Vijay Singal in 1997, they conducted study entitled “Are open market Good for Foreign Investors and Emerging Nations?”, Conclusion revealed as. Integrating the emerging stock markets into world markets has had benefits, and will continue to have benefits for both global investor and host countries. The end result of integrated markets a better allocation of resources, improved productivity of capital, and a higher standard of living.

THEORETICAL REVIEW

Between late 1990 and the middle of 1991, the economy faced severe balance of payment difficulties, coming close to defaulting on its external payment obligations in January and June of 1991. In January 1991, the Government negotiated with the International Monetary Fund (IMF) for loans. What followed was the implementation of the conventional IMF-World Bank prescription of short-term ‘stabilization’, consisting of devaluation, temporary import compression, fiscal and monetary compression with a rise in interest rates, followed by more long-term ‘structural adjustment’ measures, seeking to restructure the domestic economy.

The New Economic Policy was an outcome of implementation of the ‘structural adjustment’ program. The ‘economic reforms’ or ‘economic liberalization’ program, which began to be implemented with the announcement of the New Economic Policy (NEP), included wide-ranging changes in industrial policy, trade policy and foreign investment policy, a redefinition of the role of the public sector in the economy and redesigning the architecture of the domestic financial system. By narrowing down the topic, first it concentrates on capital account liberalization.

CAPITAL ACCOUNT LIBERALIZATION

The process of capital account liberalization in India needs to be situated in its wider context, for it was shaped by the reality in the national context and the conjuncture in the international context. In response to the external debt crisis, which surfaced in 1991, the government set in motion a process of stabilization, adjustment and reform. Economic liberalization and structural reforms sought to increase the degree of openness of the economy through trade flows, investment flows, technology flows and capital flows. The process began the introduction of convertibility on trade as quantitative restrictions on imports, except for with consumer goods were dismantled and tariff levels were reduced. It was combined with a liberalization of the regimes for foreign investment and foreign technology. And restrictions on international economic transactions, including capital movements, were progressively reduced. This process was also influenced by the gathering momentum of globalization which was associated with increasing economic openness in trade flows, investment flows and financial flows.

The approach to capital account liberalization in India was much more cautious. What was liberalized was specified. Everything else remained restricted or prohibited. The contours of liberalization of the capital account were, in large part, shaped by the salutary lessons of the external debt crisis which surfaced in early 1991 and brought India close to default in meetings its international obligations. The balance of payments situation, then, was almost unmanageable.

The vulnerability was accentuated by two factors: it became exceedingly difficult to roll-over short-term debt in international capital markets and there was capital flight in the form of withdrawals from deposits held by non-resident Indians. This experience dictated the parameters of capital account liberalization8. It prompted strict regulation of external commercial borrowing especially short-term debt. It led to a systematic effort to discourage volatile capital flows associated with repatriable non-resident deposits. Most important, perhaps, it was responsible for the change in emphasis and the shift in preference from debt creating capital flows to non-debt creating capital flows. To some extent, the liberalization that was introduced was also influenced by the perceived needs of the economy: financing the current account deficit, mobilizing resources for investment and attracting international firms. But capital account convertibility remained, fortunately, in the realm of rhetoric. The Mexican crisis in late 1994 was, ironically enough, a blessing in disguise for India. It was not just an early warning signal. It dampened the enthusiasm of those who advocated capital account liberalization with a big bang. It lent support to those who questioned the wisdom of capital account convertibility that would have been premature in every sense. The contours of capital account liberalization in India were determined by these factors.

In sketching these contours, it is necessary to distinguish between different forms of private capital inflows and outflows, as there are important differences between these categories in the nature and the degree of liberalization. A complete description would mean too much of a digression. For our purpose, it would suffice to consider the contours of liberalization in the following categories of capital account transactions:

• Direct investment,

• Portfolio investment, and

• Non-resident deposits.

Foreign Direct Investment

It is defined as a long-term investment by a foreign direct investor in an enterprise resident in an economy other than that in which the foreign direct investor is based. The FDI relationship consists of a parent enterprise and a foreign affiliate which together form a transnational corporation (TNC). In order to qualify as FDI the investment must afford the parent enterprise control over its foreign affiliate.

The liberalization of the policy regime for direct foreign investment began in July 1991 with two major decisions. First, direct foreign investment with up to 51 per cent equity was to receive automatic approval in selected high priority industries subject only to a registration procedure with the Reserve Bank of India. Second, a Foreign Investment Promotion Board was constituted to consider all other proposals for direct foreign investment where approval was not constrained by pre-determined parameters and procedures. In effect, this created a dual route for inflows of direct foreign investment. The approval was automatic, within the specific parameters, from the Reserve Bank of India, while all other inflows were subject to approval through the Foreign Investment Promotion Board. The access through the automatic route has been progressively enlarged over time. Needless to add, outflows associated with direct foreign investment are not subject to any restrictions, but this was so even in the era of capital controls.

Foreign Portfolio Investment (FPI)

Portfolio investment represents passive holdings of securities such as foreign stocks, bonds, or other financial assets, none of which entails active management or control of the securities’ issuer by the investor; where such control exists, it is known as foreign direct investment.

The liberalization of the policy regime was extended to portfolio investment in September1992. To begin with, foreign institutional investors such as pension funds or mutual funds were allowed to invest in the domestic capital market subject simply to registration with the Securities and Exchange Board of India. Guidelines issued by the Reserve Bank of India permitted such foreign institutional investors to invest in the secondary market for equity subject to a ceiling of 5per cent (subsequently raised to 10 per cent) for individual foreign institutional investors in a single Indian firm with an overall limit at 24 per cent of equity (later relaxed to 30 per cent of equity at the option of the firm) for total foreign institutional investment in a single Indian firm. Foreign portfolio investment further classified into

1. FIIs

2. ADR/GDR, and

3. Offshore funds.

Foreign institutional investors (FIIs)

One who propose to invest their proprietary funds or on behalf of “broad based” funds or of foreign corporates and individuals and belong to any of the under given categories can be registered for FII.

• Pension Funds

• Mutual Funds

• Investment Trust

• Insurance or reinsurance companies

• Endowment Funds

• University Funds

• Foundations or Charitable Trusts or Charitable Societies who propose to invest on their own behalf, and

• Asset Management Companies

• Nominee Companies

• Institutional Portfolio Managers

• Trustees

• Power of Attorney Holders

• Bank

Access was provided to foreign institutional investors in the secondary market for debt. Soon thereafter, foreign institutional investors were also allowed investment or placement in the primary market, subject to approval from the Reserve Bank of India, with a maximum limit of 15per cent of the new issue. It was some time before foreign institutional investors were permitted investment in government securities in the primary and secondary markets. This came in 1996-97 and was subject to the ceiling for external commercial borrowing. Subsequently, in 1998-99, foreign institutional investors were also permitted to invest in treasury-bills. There is no reserve requirements stipulated for, or taxes imposed on, these capital inflows. It also needs to be said that foreign institutional investors are allowed to repatriate the principal, the capital gains, the dividends, the interest and any other receipt from the sale of such financial assets, without any restriction, at the market exchange rate. The income tax rate for dividends on such portfolio investment for foreign institutional investors is 20 per cent, which is much lower than the corporate income tax rate for domestic or foreign firms. But foreign institutional investors are subject to a higher short-term capital gains tax at 30 per cent compared with 20 per cent for domestic investors, while the long-term capital gains tax is the same at 10 per cent. Sales of such financial assets for the purpose of repatriation are absolutely unrestricted, provided the sales are through stock exchanges. However, disinvestment through any other route, or in any other form, requires approval from the Reserve Bank of India.

Global Depositary Receipt:

Global Depositary Receipt A negotiable certificate held in the bank of one country representing a specific number of shares of a stock traded on an exchange of another country. American Depositary Receipts make it easier for individuals to invest in foreign companies, due to the widespread availability of price information, lower transaction costs, and timely dividend distributions. Also called European Depositary Receipt.

The option of portfolio investment was also made available to domestic corporate entities from September 1992. Indian firms were allowed access to international capital markets through global depository receipts or Euro convertible bonds which converted debt into equity after stipulated period. This access, however, was not automatic. Individual applications, drawn up inconformity with the general guidelines of the government, were subject to approval. This process remains unchanged.

Offshore Funds:

An offshore fund is a collective investment scheme domiciled in an Offshore Financial Centre, for example British Virgin Islands, Luxembourg, Cayman Islands or Dublin.

Similar facilities for portfolio investment were subsequently extended to Offshore funds, non-resident Indians (as individuals) and overseas corporate bodies, only for investment in shares or debentures through stock exchanges, on the same terms as foreign institutional investors, but subject to a ceiling of 5 per cent for individual non-resident Indians or overseas corporate bodies in a single Indian firm.

Among the various components of portfolio investment, FII comprises the bulk of portfolio inflows. The main objective of foreign institutional investors is to minimize risk and maximize returns by diversifying their portfolios internationally. Major determinants of investment decisions of FII are country and region specific.

Portfolio flows often referred to as ‘hot- money’ are notoriously volatile capital flows. They have also responsible for spreading financial crisis causing contagion in international market. Evan though, the FIIs have been plying a key role in the financial markets since their entry into this country. The explosive portfolio flow by FII brings with them great advantages as they are engine of growth, lowering cost of capital in many emerging market. This opening up of capital markets in emerging market countries has been perceived as beneficial by some while others are concerned about possible adverse consequences.

Among the most active FIIs are Morgan Stanely Asset Management, jardine Fleming, Capital International, J. Henery schorder, templeton, Warburg Pinkers, Internatioanl Alliance and Quantum fund.

Foreign Institutional Investors in India

India opened her doors to foreign institutional investors in September, 1992. This event represents a landmark event since it resulted in effectively globalizing its financial services industry. Initially, pension funds, mutual finds, investment trusts, Asset Management Companies, nominee companies and incorporated/institutional portfolio managers were permitted to invest directly in the Indian stock markets. Beginning 1996-97, the group was expanded to include registered university funds, endowment, foundations, charitable trusts and charitable. Since then, FII flows which form a part of foreign portfolio investments have been steadily growing in importance in India. Other than in the year 1998, the net flows have been positive. The nuclear tests and East Asian crisis did slow down the flows but as stated by Gordan and Gupta (2003), their effects were short lived. That the percentage of total net turnover of BSE, the share of average of FII sales and purchases increased from 2.6 percent in 1998 to 5.5 percent in 2002. The cumulative net FII investment in India as on August 2003 is approximately $17400 million. As of August 2003 net FII investment was 9 percent of the BSE market capitalization which is small compared to the size of the market. However, in the words of Banaji (2002), it is not the market capitalization that matters but what is important is the level of the free float, that is, the shares that are actually publicly available for trading. With floating stock in the Indian market being less than 25 percent, about 35 percent of the free float available has been bagged by FIIs – despite the fact that they invest in just a few highly liquid stocks.

Though India receives hardly 1 percent of the FII investments in emerging markets, the portfolio flows to India have been less volatile when compared with that of many other emerging markets (Gordan and Gupta, 2003). FIIs by adopting a bottom-up approach seem to invest in top-quality, high growth, large cap stocks (Gordan and Gupta, 2003). Sytse et al. (2003) provide empirical evidence that foreign institutional investors in India, invest in large, liquid companies which enable them to exit their positions quickly at relatively lower cost and also that the foreign institutional owners have a larger impact than foreign corporate owners when performance is measured using stock market valuation criterion.

India is one of the fastest growing economies in South Asia, promising a growth of over 9 percent, second only to China, it would not be a surprise to see increased FII flows to India in the future. FIIs are now looking at the economy as a whole, with the macro-economic factors also playing their role in attracting foreign investors. Factors like a strong currency, key reforms in the banking, power and telecommunications sector, increased consumer spending and stable policies are expected to play a major role in attracting FIIs to India. The Securities Exchange Board of India (SEBI) along with the Institute of Chartered Accountants of India (ICAI) jointly monitor the markets and announces the regulatory measures thus making the Indian companies more transparent and more disciplined.

According to the April 2005 report on corporate governance by CLSA Emerging Markets, India ranks fourth with a score of 55.6 percent. Banaji (2000) emphasizes that the capital market reforms like improved market transparency, automation, dematerialization and regulations on reporting and disclosure standards were initiated because of the presence of the FIIs. But FII flows can be considered both as the cause and the effect of capital market reforms. The market reforms were initiated because of the presence of FIIs and this in turn has lead to increased flows.

The Government of India gave preferential treatment to FIIs till 1999-2000 by subjecting their long term capital gains to lower tax rate of 10 percent while the domestic investors had to pay higher long-term capital gains tax. The Indo-Mauritius Double Taxation Avoidance Convention 2000 (DTAC), exempts Mauritius-based entities from paying capital gains tax in India – including tax on income arising from the sale of shares. This gives an incentive for foreign investors to invest in Indian markets taking the Mauritius route. Consequently, we now see investments coming from Mauritius while there were none before 2000.

The country wise distribution of the FIIs registered in India, with majority of them coming from USA and UK. Chakrabarti (2002) and Rao et al. (1999) point out the fact that due to existing inter-linkages, the source of the FII investment might not be the country from where the institution operates. Nevertheless, the figure gives us an idea of the country wise distribution of the FIIs in India. So as to encourage long term investments in the Indian market, Budget 2003 proposed that investors who buy stocks of listed companies from March 1, 2003 be exempt from paying tax on the gains they make on their investments, provided they hold them for more than one year. With so much to benefit from, the FII investment in India is likely to increase in the future.

Regulation on FII

Investment by FII was jointly regulated by Securities and Exchange Board of India (SEBI) through the SEBI (Foreign Institutional Investors) Regulations, 1995 and by the Reserve Bank of India through Regulation 5(2) of the Foreign Exchange Management Act (FEMA), 1999. The promulgation of legislation pertaining to foreign investment by SEBI in 1995 market a watershed for FII flows to India; this led to a significant increase in the level of FII equity inflows in the pre-Asian crisis period. The SEBI FII Regulations and RBI policies are amended and modified from time to time in response to the gradual maturing of the Indian financial market and changes taking place in the global economic scenario.

In order to trade in India equity market, foreign corporation need to register with SEBI as Foreign Institutional Investors. Without registration they can invest, but cases require the approval from RBI. They are generally concentrated in secondary market. FII are allowed to invest in

a) Securities in primary and secondary market including shares, debentures and warrant of companies, unlisted, listed or to be the listed in India.

b) Units of mutual funds

c) Dated government securities

d) Derivative traded in a recognized stock market and

e) Commercial papers

FII can invest their own funds as well as invest on behalf of their over seas clients registered as such with SEBI. These client accounts that the FII manages are known as ‘sub accounts’. FII sub accounts include those foreign corporate, foreign individual, institution funds or portfolio established or incorporated out side India.

FII may issue deal in or hold off share derivative instrument such as participatory notes (PN). The entities that can subscribe to the PN are : a) Any entity incorporated in a jurisdiction that requires filing of constitutional or other documents with a registrar of companies or comparable regulatory agency or body under the applicable companies legislation in that jurisdiction; b) Any entity that is regulated, authorized or supervised by a central bank, such as the Bank of England, or any other similar body provided that the entity must not only be authorized but also be regulated by the aforesaid regulatory bodies; c) Any entity that is regulated, authorized or supervised by a securities or futures commission, such as the Financial Services Authority or other securities or futures authority or commission in any country , state or territory ; d) Any entity that is a member of securities or futures exchanges such as the New York Stock Exchange or other self-regulatory securities or futures authority or commission within any country, state or territory provided that the aforesaid mentioned organizations which are in the nature of self- regulatory organizations are ultimately accountable to the respective securities financial market regulators.

Investment limit

As per the September 1992 policy permitted foreign institutional investment registered FII could individually invest in a maximum of 5% of a company’s issued capital and all FIIs together up to a maximum of 24%. From November 1996 are allowed to make 10 percentage investment in debt securities subject to the specific approval from SEBI as a separate category of FIIs or sub accounts as 100% debt fund investment such investment were of occurs subjected to the fund specific ceiling prescribed by SEBI and had to be within overall ceiling US 1.5 $. The investment was however, restricted to the debt instrument of companies listed or to be listed on the stock exchanges. In 1997, the aggregate limit on investment by FIIs was allowed to be raised from 24% to 30% by then board of directors of individual companies by passing a resolution in their meeting and by special resolution to that effect in the company’s Board meeting. In June 1998 the 5% individual limit was raised to 10%.In March 2000, the ceiling on aggregate FII portfolio investment increased to 49%.This was subsequently raised to 49%, on March 8 2001, Finance minister announced February 28 2002 that foreign institutional investors can invest in accompany under the portfolio investment rout beyond 24% of the paid up capital of the company with the approval of the general body of the share holders by a special resolution.

Benefits and costs of FII investments

The terms of reference asking the Expert Group to consider how FII inflows can be

encouraged and examine the adequacy of the existing regulatory framework to adequately address the concern for reducing vulnerability to the flow of speculative capital do not include an examination of the desirability of encouraging FII inflows. Yet, for motivating the consideration of the policy options, it is useful to briefly summarize the benefits and costs for India of having FII investment. Given the Group’s mandate of encouraging FII flows, the available arguments that mitigate the costs have also been included under the relevant points.

Benefits

Reduced cost of equity capital

FII inflows augment the sources of funds in the Indian capital markets. In a commonsense way, the impact of FIIs upon the cost of equity capital may be visualized by asking what stock prices would be if there were no FIIs operating in India. FII investment reduces the required rate of return for equity, enhances stock prices, and fosters investment by Indian firms in the country.

Imparting stability to India’s Balance of Payments

For promoting growth in a developing country such as India, there is need to augment domestic investment, over and beyond domestic saving, through capital flows. The excess of domestic investment over domestic savings result in a current account deficit and this deficit is financed by capital flows in the balance of payments. Prior to 1991, debt flows and official development assistance dominated these capital flows. This mechanism of funding the current account deficit is widely believed to have played a role in the emergence of balance of payments difficulties in 1981 and 1991. Portfolio flows in the equity markets, and FDI, as opposed to debt-creating flows, are important as safer and more sustainable mechanisms for funding the current account deficit.

Knowledge flows

The activities of international institutional investors help strengthen Indian finance. FIIs advocate modern ideas in market design, promote innovation, development of sophisticated products such as financial derivatives, enhance competition in financial intermediation, and lead to spillovers of human capital by exposing Indian participants to modern financial techniques, and international best practices and systems.

Strengthening corporate governance

Domestic institutional and individual investors, used as they are to the ongoing practices of Indian corporates, often accept such practices, even when these do not measure up to the international benchmarks of best practices. FIIs, with their vast experience with modern corporate governance practices, are less tolerant of malpractice by corporate managers and owners (dominant shareholder). FII participation in domestic capital markets often lead to vigorous advocacy of sound corporate governance practices, improved efficiency and better shareholder value.

Improvements to market efficiency

A significant presence of FIIs in India can improve market efficiency through two channels. First, when adverse macroeconomic news, such as a bad monsoon, unsettles many domestic investors, it may be easier for a globally diversified portfolio manager to be more dispassionate about India’s prospects, and engage in stabilsing trades. Second, at the level of individual stocks and industries, FIIs may act as a channel through which knowledge and ideas about valuation of a firm or an industry can more rapidly propagate into India. For example, foreign investors were rapidly able to assess the potential of firms like Infosys, which are primarily export-oriented, applying valuation principles that prevailed outside India for software services companies.

Costs

Herding and positive feedback trading

There are concerns that foreign investors are chronically ill-informed about India, and this lack of sound information may generate herding (a large number of FIIs buying or selling together) and positive feedback trading (buying after positive returns, selling after negative returns). These kinds of behavior can exacerbate volatility, and push prices away from fair values. FIIs’ behavior in India, however, so far does not exhibit these patterns. Generally, contrary to ‘herding’, FIIs are seen to be involved in very large buying and selling at the same time. Gordon and Gupta (2003) find evidence against positive-feedback trading with FIIs buying after negative returns and vice versa.

BoP vulnerability

There are concerns that in an extreme event, there can be a massive flight of foreign capital out of India, triggering difficulties in the balance of payments front. India’s experience with FIIs so far, however, suggests that across episodes like the Pokhran blasts, or the 2001stock market scandal, no capital flight has taken place. A billion or more of US dollars of portfolio capital has never left India within the period of one month. When juxtaposed with India’s enormous current account and capital account flows, this suggests that there is little evidence of vulnerability so far.

Possibility of taking over companies

While FIIs are normally seen as pure portfolio investors, without interest in control, portfolio investors can occasionally behave like FDI investors, and seek control of companies that they have a substantial shareholding in. Such outcomes, however, may not be inconsistent with India’s quest for greater FDI. Furthermore, SEBI’s takeover code is in place, and has functioned fairly well, ensuring that all investors benefit equally in the event of a takeover.

Complexities of monetary management

A policymaker trying to design the ideal financial system has three objectives. The policy maker wants continuing national sovereignty in the pursuit of interest rate, inflation and exchange rate objectives; financial markets that are regulated, supervised and cushioned; and the benefits of global capital markets. Unfortunately, these three goals are incompatible. They form the “impossible trinity.” India’s openness to portfolio flows and FDI has effectively made the country’s capital account convertible for foreign institutions and investors. The problems of monetary management in general, and maintaining a tight exchange rate regime, reasonable interest rates and moderate inflation at the same time in particular, have come to the fore in recent times. The problem showed up in terms of very large foreign exchange reserve inflows requiring considerable sterilization operations by the RBI to maintain stable macroeconomic conditions. The Government had to introduce a Market Stabilization Scheme (MSS) from April1, 2004.

With the foreign exchange invested in highly liquid and safe foreign assets with low rates of return, and payment of a higher rate of interest on the treasury bills issued under MSS,

sterilization involves a cost. With a rapid rise in foreign exchange reserves and the need for having an MSS-based sterilization involving costs, questions have been raised about the desirability of encouraging more foreign exchange inflows in general and FII inflows in particular. While there is indeed the issue of timing the policy of encouragement appropriately to avoid the pitfalls of throwing the baby with the bath water, there can not be a turnaround from the avowed policy of gradual liberalization, including the cap ital account. All modern market economies have evolved policies to reconcile prudent monetary management with the benefits of a liberal capital account. There is no scope for any diffidence in India also moving in the same direction.

CONCLUSION

The liberalization policies had the desired expansionary effect and had either increased the mean level of FII inflows and/or the sensitivity of these flows to a change in BSE returns and /or the inertia of these flows. On the other hand, the restrictive measures aimed at achieving greater control over FII flows also did not show any significant negative impact on the net inflows, it had found that these policies mostly render FII investment sensitive to the domestic market returns and raise the inertia of the FII flows.

Foreign institutional investors had emerged as the most dominant investor group in the domestic stock market in India. Particularly, in the companies that constitute the Bombay stock market sensitivity index, their level of control was very high. Data on shareholding pattern showed that the FIIs were currently the most dominant non-promoter shareholder in most of the sensex companies and they also controlled more tradable shares of sensex companies than any other investor groups .The sensex, market capitalization of NSE, Turnover of BSE and NIFTY without market capitalizations were influenced by Foreign Institutional Investors. FIIs investment was not across the shares listed in the stock exchange but instead it was very concentrated on the top few company’s shares. Though there was a role by FII on Indian stock market. It was to be taken very cautiously because their influences were on the very few shares in the stock market, which influenced the indicator included in the study but which might not help the Indian economy to grow

The influence of FIIs on the movement of sensex became apparent after general election in India, during this period sensex experienced its worst single-day decline in its history and in the three month period between April to June 2004, it declined by about 17 percent. Moreover, this study also showed that even sharp changes in sensex did not necessarily indicted a significant alteration of actual shareholding pattern of different investor groups even in sensex companies. The activities of foreign institutional investors in emerging economies following the opening-up of the capital account were not simply positive for these countries but could also exert adverse effects. The reasons were derived from asymmetric distributions of information between local and foreign investors and between fund holders and mangers. Foreign institutional investors could be assumed to have relatively little information on specific developments in emerging markets so that ‘diluted information’ and ‘illusive competition’ could result. Their influence on these markets was likely to worsen the relative position of local investors which leads to ‘unbalanced diversification’. Moreover, due to their incentives they were likely to amplify occurring imbalances or even trigger financial shocks leading to what they call ‘obscure risks’ and ‘booming contagion’. The was long run relationship between net FII investment and sensex, FII investment did not respond the short-run changes or technical-position of the market and they were more driven by fundamentals, and FII investments did granger cause India stock market. The FIIs investments are highly concentrate in terms of their market value in very small number of companies. There seemed to be a clear distinction in the FIIs shareholding in nifty and non-nifty companies. There was a wide gap between the actual investments by FIIs and the investments allowed as per the cap.The gap in their investments existed both in nifty and non-nifty companies

REFERENCES

1 “Parthapratim pal” in 2006, he conducted study on “Foreign Portfolio Investment, Stock market and Economic Development: A case study of India”,

2 “Selen Serisoy Guerin” in 2006, conducted study on “The Role of Geography in Financial and Economic Integration: A comparative Analysis of foreign direct investment, Trade and Portfolio Investment Flows”

3 Keneeth A. Froot and Tarun Ramadorai in 2005, they conducted study on “The information content of international portfolio flows”,

4 A.Julia Priya, D. Lazar and Joseph Jeyapual in 2005, they conducted study on “Role of Foreign Institutional Investors on stock market development in India”,

5 Keneeth A. Froot and Tarun Ramadorai in 2005, they conducted study on “Currency Returns, Intrinsic value, and Institutional-Investor flows”,

6 Megumi Suto and Masashi Toshino in 2005, they conducted a study entitled as “Behavioral Biases of Japanese Institutional Investors: fund management and corporate governance”

7 “Suchismita Bose and Dipankor coondoo” in 2004, they conducted study on “The Impact of FII Regulation in India”,

8 Lakshmi sharma in 2004, he studied, “A Gap Analysis of FIIs Investment-An estimation of FIIs investment Avenues in Indian Equity Market.

9 Parthapratim pal in 2004 conducted study entitled as “Recent volatility in stock markets in India and foreign institutional investors.

10 “Michael Frenkel and Lukas Menkhoff” in 2004, they conducted study on “Are Foreign Institutional Investor Good for Emerging Markets?”,

11 “Brian Bushee” in 2004, he conducted study on “Identifying and attracting the “right” investors: evidence on the behavior of Institutional investors”,

12 “Christophe faugere and Hany A. Shaby in 2003, they analyzed study on “Volatility and Institutional Investor holdings in a declining market: A study of NASDAQ during the year 2000”.

13 Gayathri Devi .R in 2003, she conducted study on “Causal Relationship between FIIs and Stock Market: A critical study”

14 “sandhya Ananthanaryanan, Chandrasekhar krishnamurthi and Nilajan Sen in 2003 conducted study as “Foreign institutional Investors and Security Returns: Evidence from Indian Stock Exchanges”,

15 Stuart L. Gillan and Laura T. Starks in 2003, they conducted study as “corporate Governance, corporate ownership, and the Role of Institutional Investors: A Global perspective”,

16 “Vihang Errunza” in 2001, he conducted study entitled as “foreign portfolio equity investments, financial liberalization and economic development

17 J.S. Pasricha and Umesh.C.Singh in 2001, tried to analyze the impact of FIIs investment on Indian capital market.

18 S.S.S. Kumar in 2001, attempted in his study to find the effect of FIIs on the Indian stock market.

19 “Rajesh chakrabarti” in 2000 conducted study on “FII Flows to India: Nature and Causes”

20 C.H. Rajeswar in 2000, he conducted study entitled “Foreign Institutional Investors – A new force of support and discipline”

21 As per K. Seethapathi and V. Subbulakshmi study entitled “Foreign investment: Need for focus”,

22 Ila Patnik and Deepa Vasudevan in 1998, their study entitled “foreign portfolio investment to India

23 “Rene M. Stulz” in 1999, he analyzed study on “international portfolio flows and security markets”.

24 Yung Chul Park and Chi-Young Song, they conducted study on “Institutional Investors, Trade linkage, Macroeconomic similarities and contagious Thai crisis

NIDHEESH K B

LECTURER

COMMERCE DEPARTMENT

PONDICHERRY UNIVERSITY

PONDICHERRY

INDIA

Make Real Money Online Like The Pro’s.

Thursday, May 27th, 2010

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The Online Business Starting Point

Sunday, May 23rd, 2010

Most of the people who are interested in starting their own business and opt for online business, do not know where to start. There are many questions related to the starting point in online business. Such questions would be:


-Where do I start looking for an online business idea?

-Where do I start learning about marketing online business?

-Where do I start looking for online advertising media?


Then most people will go for the search engines and start typing in what they are looking for, hoping that they will find something that will suit them. There is nothing wrong with this methodology. The problem here is that in most cases people do not really know what they are looking for.


In this article we will try to give recommendations and guidelines on the things that a person should be looking for when searching for the online business opportunity he/she would be most relaxed with.


In a previous article titled “Choosing An Online Business Is A Tricky Business” we categorized the different types of online businesses a person could be involved in. We will not repeat them but our advice is to begin with one particular type and then move to the other types when the person feels relaxed with the idea on online marketing.


If a person is totally new to the idea of online business he/she should start with an affiliate program. An affiliate program is one that allows you to sell other people’s products and services in return for a commission. Yet a person should not be involved in just any affiliate program. There are special requirements that a person should be looking for in an affiliate program if he/she is still new to the idea of online marketing.


We will look list and explain each one of these suggested requirements:


1-Design and setup your own website: There are a lot of affiliate programs out there that give you an assigned web page that you can promote. Although it is a very good feature that saves you the hassle of building your own web pages, yet it is limited in the ways you will be able to market it as most online marketing media do not accept affiliate pages. Therefore, you will need an affiliate program that incorporates setting up and designing your own website; in addition to advising you on the hosting service provider you should get. “Your own website” means that you should own the domain name. I have written a complete article about the benefits of owning a website with comparative analysis with the option of not having your own website.


2- Provide a systematic training: Most affiliate programs provide you with what they call marketing tools. But if someone is new to the internet and to online marketing, then there is no way that he/she would be able to use those tools effectively. Therefore, the affiliate program that you should be looking for is one that has a systematic and detailed training that can take you by the hand to show you how to promote your business.


3-Systematic and not individualistic support: Most affiliate programs depend on the sponsor support for their team. This system is very weak. This means if the sponsor is away, ill, vacationing or for any reason cannot and would not answer the support questions, the sponsored team is lost and cannot proceed with their business. The affiliate program that you should be looking for must have the following support levels:


a.Sponsor Support

b.High traffic and high quality forum especially dedicated for the particular affiliate program you are thinking of promoting.

c.Help Desk


With this system a person might not even need a sponsor support.


I have heard many recommend having a mentor that will be able to teach all the ins and outs of online marketing. I completely agree with them, but would not include it in the above criteria. The above criteria are recommended so that a person can examine any affiliate program against. Thus, they will facilitate for anyone the decision making process for choosing an affiliate program to work with. Therefore, a mentor is not a must have in affiliate program for the newbie. Still, I would highly recommend searching for and getting a mentor, as a mentor can act in many dimensions especially on the motivational and technical aspects.

To find the best home based business ideas and

opportunities so you can work at home visit:
http://www.BusinessFountains.com


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